BE NATURAL? BRIGHT

How to preserve natural beauty among shiny colors? Can you emphasize your individuality? Galina Zhelenkova , makeup teacher, founder of the Galamakeup school , St. Petersburg, subtly reveals the naturalness of every girl.
Her works are varied and creative. The minimalism, simplicity of the daytime look is organically combined with the brightness in the evening. At the same time, they also look natural, neat. And this is not surprising: modern makeup trends today are not at all the same as in numerous beauty accounts on Instagram. They all seem to be full of brilliant images that hide the real beauty. Insane make-ups of all colors resemble a garland, but in fact merge into one gray mass.
“When I just started working as a make-up artist, I wanted to try everything I learned on each client, to use as many shades of eyeshadow and bright lipstick as possible. It turned out to be something like a festive Russian table, on which everything that is in the house is displayed, and it does not matter if someone wants to have it all. Yes, and then clients also often asked for something bright, because make-up artists were rare, a visit to us was considered a landmark event and some were ready to write, almost with shadows on their faces, “I was wearing makeup!” - says Galina.
Guided by the principle the more natural, the better, make-up artists emphasize naturalness, make it even brighter. Shades of eyeshadow, lipstick, etc. subtly combined with each other and complement the image. Galina herself shows her professionalism not with colorful make-up, but strives to find a zest in every woman. To make her more beautiful than she is, but not to turn into another person.
Creating an original everyday make-up that will not only reflect you, but also brighten up the usual everyday life - this is a real art that needs to be improved. Galina not only transforms all the best in the features of your appearance, but also teaches you how to create small masterpieces on your own. Do you want to try it already?
Photo credit: Galamakeup school
Text: Natalia Pushchinskaya